For the Good of All

Creative Project Lead

Corporate Social Responsibility Report

Each year as the law firm publishes their annual Corporate Social Responsibility report, the marketing team is challenged with effectively highlighting recent pro bono work and prestigious awards in a manner that truly captures the firm’s enduring commitment to social responsibility.

I wanted to make the imagery and photography provided from the events the focal point of the publication, striking the right balance between informative detail and aesthetic appeal. This approach ensured that the report resonated with the intended audience.

In addition to designing and developing the physical copy of the firm’s CSR report, I advocated for an interactive landing page to help promote the publication. I provided valuable advice on content and touch points on the page.

The end result was a visually appealing report with coordinating graphics and an interactive landing page that provided our marketing team with insights and analytics on viewer interests and navigation patterns.